Spotlight on Keene, NH

The City of Keene, New Hampshire, has engaged Barrett Planning Group to develop new ways to use property tax incentives to encourage housing growth. Having used New Hampshire’s 79-E Community Revitalization Tax Relief Incentive Program to spur investment in Downtown Keene, the City wants to put two new 79-E housing incentives to work to develop more housing in and around the downtown area. This forward-thinking effort aims to support Keene’s community and economic development goals and help implement the City’s comprehensive plan. This project is a natural fit for Barrett Planning Group because we wrote the RSA 79-E Guidebook for New Hampshire Housing in 2024.

With an InvestNH Housing Opportunity Program (HOP) grant from the NH Department of Business and Economic Affairs, Keene wants to use the new features of RSA 79E to attract investment and unlock new development opportunities. Our work began in June 2025 and will formally kick off with a public workshop for the City Council in September. The workshop will cover both short-term and long-term tax implications, review current district boundaries, and explore how establishing a Housing Opportunity Zone or Residential Property Revitalization Zone could support more housing development in the community.

Additionally, we will meet with developers and investors to understand their goals and assess how the 79-E Program could align with and support their projects. Building on research we conducted for New Hampshire Housing in 2023, we will also look at what other communities, 79-E communities, are doing, compile effective practices, and develop recommendations tailored for Keene. Based on our findings, we will draft an initial resolution outlining the new program framework. The draft will incorporate feedback from City staff and include details such as project eligibility criteria, the duration of tax assessment relief, and a proposed district boundary map.

We will also host a public meeting to gather feedback from elected officials, developers, and other community stakeholders on the draft regulations and boundaries. We will finalize the resolution and present it to the City Council Committee using this input. In addition, to support successful implementation, we will develop an application form and user-friendly guidance materials to help City staff promote the program and assist both applicants and administrative staff through the process. Working on this initiative will be a memorable highlight for the Barrett team in 2025! We are excited to help Keene drive its revitalization efforts and provide for new housing.

If our experience with planning and incentives for housing development could benefit your community, we would love to connect! Contact us at bpg@barrettplanningllc.com.

Moving Beyond the Pandemic in the Pioneer Valley

Economic Development Assessment of Small Towns & Rural Communities

In 2022, the Pioneer Valley Planning Commission (PVPC) hired Barrett Planning Group to assess local economic conditions and the state of economic recovery in the 35 small towns and rural communities in Hampshire County and Hampden County. We consulted with local officials, town planners, and regional economic development and community development organizations, and gathered, analyzed, and mapped available market, economic, land use, housing, and labor force data.

From these many sources and others, we created 35 town profiles with maps and economic metrics, and developed recommendations for PVPC and the communities to move forward with economic development activities scaled to the size and character of these small communities:

  • Improving regional communications and coordination
  • Activating strategies for promoting local businesses
  • Addressing the region’s housing affordability and housing supply constraints
  • Holding regional and inter-local economic development roundtables
  • Building recreational, agricultural, and heritage tourism development
  • Zoning reform: aligning local control with twenty-first century zoning
  • Working on local economic development assessments

On December 9, 2022, American Planning Association Massachusetts awarded the Pioneer Valley Planning Commission the 2022 Planning Project Award to this project.

Learn more about other award recipients here:
https://www.apa-ma.org/wp-content/uploads/2022/12/2022-APA-MA-Awards-1.pptx.pdf

Salisbury Master Plan Update

Master Plan Update for the Town of Salisbury, MA

Salisbury Town Hall, Salisbury, Massachusetts. Click to enlarge photo.
Town of Salisbury Transportation Snapshot, Salisbury Master Plan Update with Barrett Planning Group. Click to enlarge the graphic.

The Town of Salisbury hired Barrett Planning Group to partially update its 2008 Master Plan. Our team, in cooperation with Town Staff and a local Master Plan Committee, crafted new existing conditions reports and new sets of long-term goals and strategies for five elements: Land Use, Transportation, Community Health, Climate Change, and Economic Development.

We also developed an implementation plan to guide the Town over the plan’s fifteen-year lifespan. We conducted a community-wide survey and held two public community meetings to support this effort, offering in-person and remote options for both. We used mapping exercises, small and large group discussions, and open house-style stations to engage with the community about their vision for Salisbury’s future.

We produced a succinct but content-rich final document including maps and infographics for every chapter, which was adopted by the Salisbury Planning Board in October 2022.

Map of Town of Salisbury, Massachusetts, showing Sea Level Rise. Click to view larger.